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APPLE COMPUTER.   Term Paper ID:23690 Click to get this paper Essay Subject: Economic analysis, 1991-1996. Products, strengths & weaknesses, income, sales, financial ratios, stocks, future. Tables.... More... 9 Pages / 2025 Words 4 sources, 9 Citations, TURABIAN Format $36.00 Return to List of Papers Paper Abstract: Economic analysis, 1991-1996. Products, strengths & weaknesses, income, sales, financial ratios, stocks, future. Tables. Paper Introduction: Introduction Apple Computer manufactures proprietary microcomputers, software and peripherals. Apple machines use Motorola microprocessors while the company's primary competition, IBM and IBM clones, use the Intel family of microprocessors. In addition, while IBM did not use a proprietary operating system (the program which users use to interface with the computer), but instead used Microsoft's DOS operating system, Apple's operating system is proprietary. Apple gained notoriety in the mid-1980s when it introduced its Macintosh computer, which was easy to use, and which Apple hoped would bring an entire generation of users to the Apple family. The company has also been successful at targeting educational institutions as part of its marketing program, with the result that it has developed a high level of brand awareness among even Text of the Paper: The entire text of the paper is shown below. However, the text is somewhat scrambled. We want to give you as much information as we possibly can about our papers and essays, but we cannot give them away for free. In the text below you will find that while disordered, many of the phrases are essentially intact. From this text you will be able to get a solid sense of the writing style, the concepts addressed, and the sources used in the research paper. family ofmicroprocessors In addition while IBM did not use Macintosh computer which was easy to use and it has developed ahigh level of brand of losses since its beginning This researchconsiders the family for thecompany includes a wide range of is considered the company'smost advanced computer line The PowerBook Apple's a complete line of computerperipherals including Apple IBM and Motorola agreed of the proprietary Macintosh system System andA UX in time By comparing balance sheets over a help identify areas wherethe company may be facing problems each of the years listed Apple's fiscal year ends September The company's current problems began to had not had previously indicating assets it can be assumed that year Where the balance sheet showsthe company's position as with the balance sheet The company had aparticularly poor year in sales over the past ten sales into increases inprofitability During the is critical that Applefind ways to improve its use the information presented in the variousfinancial as the current and quick ratio are used in are experiencing financial difficulty should pay particular attention degree of effort on thecompany's part Return Quick Ratio The current ratio is to short-term creditors and may indicate that a is likely to receive payment in theshort-term However a high these two conflictingneeds must be balanced Apple's also indicatepoor cash management on the part of the company company is facing The quick ratio is importantmeasure since inventory while a current asset is typically is illustrated through the inventory inventory outstanding which hasfallen from days in to days the accounts receivable turnover and thedays A R outstanding from days in to days in This meansthat Apple performance from December to November pic During those three one stock split during thelast ten years standard with regard tohardware Despite the fact that risktolerance might do well by investing in Apple Future Direction Apple's new senior management team is likely to short term However Apple's liquidity will in the country this increases designed to help it maintain or augmentits market share the Small Business Administration and a the company helped to build brand loyalty However thecompany's strategy viable competitor The company hastaken steps its history are not likely to return Bibliography Apple Industry Value Line Investment Survey October John Coyle Apple Computer A Niemond Apple Computer Value Line use Motorola microprocessors while thecompany's primary competition operating system Apple'soperating system is proprietary Apple gained company has also been successful at targeting educational prevented it fromdifficult times in recent years and company Company Profile The Macintosh first-time personal computer users The Power Macintosh family developed third generation of its Newton have the option ofrunning a variety of operating will allow users the option ofchoosing which operating system wholly owned subsidiary of Apple Balance Sheet Balance sheet provide to determine a company's strengths and weaknesses as a downturnin its accounts receivable figures The following Inventory Current Assets Total Assets A P Current Liabilities thebalance sheet including total assets At the same time been seeking to avoid financialproblems Since the company company's performance over a givenperiod profit over a periodof time period has been less than stellar for the industry but the industry-wide past five years Of greater concern however is during the past five years earnings haveseen a negative trend combination of the two in order to can also be used toevaluate changes within a company's own industries and may not be as critical for areas of improvement which mightlead N A A R Turnover N obligations in the short-term without undue a high current ratio is as it might be perhaps it could makemore money indicates that the company can certainly cover currentratio indicates a strong current position but currentobligations without selling inventory to do current ratio which indicates that the company has improved thismeasure in This indicates that Apple at the company istoward improvement hasdemonstrated strong performance in this The following chart plotted on a logarithmic scale to not kept pace with the stellar performance of themarkets as can exploit its new collaboration is not assteep as it willing to take on a high level of risk for a cash outflow for severance and capacity reductionpayments over the company has suffereda downturn in its debt rating by financing From a marketing standpoint Apple has Oracle to facilitate thatcompany's development of products for personal computer industry by bringing to themarket machines which are of the market share in this industry and within a shortperiod However the heady days of strong Nasdaq Stock Reports November Niemond George A York Moody's October Ibid George A Introduction Apple Computer manufactures proprietary a proprietaryoperating system the program which users use to interface whichApple hoped would bring an awareness among even very young users current state of the company from a financial standpoint personal computer offerings TheMacintosh LC line is targeted line of notebookcomputers is designed printers disc drives scanners modems and monitors both color and on a new common hardware which is Apple's version of Unix period ofyears each for the same date such as an increase in inventorycarrying costs or show where note that some items in thefollowing financial statements have be evident in and when there was only a slight thatwhile the company might have been seeking capital to the company may well beexperiencing at a particular time the income statement shows omit noncritical informationin the interest of space Sales COGS Operating when its profit margin was only years have increased at anaverage annual rate of past ten years earnings have increased at therate income statement by either decreasing statements and compute ratios which most industries particularly those where to the inventory turns ratio on Assets Return on Com one of the short-term solvency ratios which canmeasure company ismanaging its cash well The current ratio is simply current ratio indicates that the company isnot current ratio has been either close to Since the company took onlong term debt beginning in it the current ratio with inventories subtracted fromthe numerator this indicates the leastliquid of a company's current assets turns anddays inventory outstanding measures Although inventory turns has in can be improved thecompany was able to As with the inventory measures this measures is receiving prompt payment from its customers and is able years the stock has been a two-for-one split in The market is apparentlytaking a marked the first year of losses given that the company maysee some price appreciation in the take aggressive stepsto restructure the company In addition besignificantly pressured by near-term cash outflows and the interest rate that the companywill have to pay In addition to the agreements with IBM and Motorola Website which offers technical assistance to of keeping its products proprietary meant that IBM to improve its financial position and its Computer Inc Moody's CD ROM Company Reports New York Moody's Inc Standard Poor's Nasdaq StockReports November Ibid Apple Investment Survey October NASDAQ Stock Quotes Wall Street Journal n IBM and IBM clones use the Intel notoriety in the mid swhen it introduced its institutionsas part of its marketing program with the result that Apple now finds itself struggling andfacing the first year product family which is the core product in conjunction with IBM andMotorola uses RISC-based microprocessors and personal digitalassistant PDA product Apple also offers systems is the way of the future to run Currently the Apple operatingsystem choices consist a snapshot of a company's position at aparticular point at leastfrom a financial standpoint Such analysis can balance sheetinformation is for the fiscal year-end for LT Debt Total Liab Equity Total Debt and Equity the company tookon long-term debt in which it has added debt without realizing commensurategains in total of time typically the fiscal The following income statements show Apple's performance from to and andcompares poorly with the industry as a whole average profit margin was percent at that time The company's Apple'sinability to translate those increases in of five percent per year It improveits profitability Financial Ratios Financial ratios financial growth Some ratios such each company Companies such as Apple which to significant benefit with only a small A Days A R Outstanding N A Current Ratio stress These liquidity ratios are of particularinterest preferredsince it indicates that the creditor by using the cash in investments so itscurrent obligations based on its current assets but it may masks the long-termvulnerability that the so This can be an company is ableto effectively measure its inventory Inventory management is not paying excessive levelsof inventory carrying costs The days in this regard Another important measure is regard in the past with days A Routstanding falling show percentagerates of change illustrates Apple's stock a whole The company has had only with third parties andwhether Apple can establish a second industry might have been Investors who have a high level of what maybe only moderate reward should probably avoid this stock time Apple's capital structure provides adequate debtsupport over the Moody's one of the primary ratingservices already embarked on a series ofstrategic partnerships which are the Apple environment Apple alsohas a strong relationship with easy to use By marketing to educationalinstitutions Apple is now struggling to remain a growth that the company enjoyedearly in Apple Computer Value Line Investment Survey October Computers and Peripherals Niemond Computers and Peripherals Industry Value LineInvestment Survey October George microcomputers software andperipherals Apple machines with thecomputer but instead used Microsoft's DOS entire generation of users to the Apple family The However the company's creative marketing has not andexamines the future direction of this once dynamic and innovative at education and business markets whileMacintosh Performas are targeted at for mobile computing needs In January thecompany introduced the monochrome Recognizing that open architecture where users platform for the Power PCmicroprocessor in this platform Application software is developedand marketed by Claris Corporation a generally the company's fiscal year-end itis possible the company is improving such been omitted in the interest ofspace Cash A R increase in some of the critical values on take advantage ofmarket opportunities it may also have financial difficulty Income Statement The income statement summarizes a thecompany's performance in terms of revenues costs and Income EBIT Income Taxes Net Income Apple's performance during this onepercent this compares with a poor year percent that rate decreases to percentper year for the of percent per year but its costs increasing its revenues or a can be compared acrosscompanies and even industries Financial ratios inventories play a large role Other ratios areunique to specific and accountsreceivable turns measure in order to spot Equity N A Inventory turnover N A Days Inv Outstanding a firm's ability to meet its financial current assets dividedby current liabilities To a creditor using its cash resources as well or above for thelast five years This is also possible that the the company's ability to meet Apple has a high quick ratio nearlyapproximately its fallenfrom turns in to seven turns in the post days in but the trend howeffectively the company is managing its accounts receivable Apple touse its A R to good advantage Stock Performance particularly volatile and it has certainly cautious attitude toward Apple waiting to see how successfullythe company inrecent memory for the company the recent price depreciation next to months However investors who are not the bulk of Apple's restructuringcharges will require Apple may requiresome form of third-party financing In addition if it chooses to pursue additional long-term Apple has also entered into agreements with small companies seeking toincrease their business Conclusion Apple revolutionized the andIBM clones gained the largest part long-term marketingstrategies so that it will probably return to profitability October Coyle John Apple Computer Inc Standard Poor's Computer Inc Moody's CD ROM Company Reports New d n p Apple Computer Inc Ibid family ofmicroprocessors In addition while IBM did not use Macintosh computer which was easy to use and it has developed ahigh level of brand of losses since its beginning This researchconsiders the family for thecompany includes a wide range of is considered the company'smost advanced computer line The PowerBook Apple's a complete line of computerperipherals including Apple IBM and Motorola agreed of the proprietary Macintosh system System andA UX in time By comparing balance sheets over a help identify areas wherethe company may be facing problems each of the years listed Apple's fiscal year ends September The company's current problems began to had not had previously indicating assets it can be assumed that year Where the balance sheet showsthe company's position as with the balance sheet The company had aparticularly poor year in sales over the past ten sales into increases inprofitability During the is critical that Applefind ways to improve its use the information presented in the variousfinancial as the current and quick ratio are used in are experiencing financial difficulty should pay particular attention degree of effort on thecompany's part Return Quick Ratio The current ratio is to short-term creditors and may indicate that a is likely to receive payment in theshort-term However a high these two conflictingneeds must be balanced Apple's also indicatepoor cash management on the part of the company company is facing The quick ratio is importantmeasure since inventory while a current asset is typically is illustrated through the inventory inventory outstanding which hasfallen from days in to days the accounts receivable turnover and thedays A R outstanding from days in to days in This meansthat Apple performance from December to November pic During those three one stock split during thelast ten years standard with regard tohardware Despite the fact that risktolerance might do well by investing in Apple Future Direction Apple's new senior management team is likely to short term However Apple's liquidity will in the country this increases designed to help it maintain or augmentits market share the Small Business Administration and a the company helped to build brand loyalty However thecompany's strategy viable competitor The company hastaken steps its history are not likely to return Bibliography Apple Industry Value Line Investment Survey October John Coyle Apple Computer A Niemond Apple Computer Value Line use Motorola microprocessors while thecompany's primary competition operating system Apple'soperating system is proprietary Apple gained company has also been successful at targeting educational prevented it fromdifficult times in recent years and company Company Profile The Macintosh first-time personal computer users The Power Macintosh family developed third generation of its Newton have the option ofrunning a variety of operating will allow users the option ofchoosing which operating system wholly owned subsidiary of Apple Balance Sheet Balance sheet provide to determine a company's strengths and weaknesses as a downturnin its accounts receivable figures The following Inventory Current Assets Total Assets A P Current Liabilities thebalance sheet including total assets At the same time been seeking to avoid financialproblems Since the company company's performance over a givenperiod profit over a periodof time period has been less than stellar for the industry but the industry-wide past five years Of greater concern however is during the past five years earnings haveseen a negative trend combination of the two in order to can also be used toevaluate changes within a company's own industries and may not be as critical for areas of improvement which mightlead N A A R Turnover N obligations in the short-term without undue a high current ratio is as it might be perhaps it could makemore money indicates that the company can certainly cover currentratio indicates a strong current position but currentobligations without selling inventory to do current ratio which indicates that the company has improved thismeasure in This indicates that Apple at the company istoward improvement hasdemonstrated strong performance in this The following chart plotted on a logarithmic scale to not kept pace with the stellar performance of themarkets as can exploit its new collaboration is not assteep as it willing to take on a high level of risk for a cash outflow for severance and capacity reductionpayments over the company has suffereda downturn in its debt rating by financing From a marketing standpoint Apple has Oracle to facilitate thatcompany's development of products for personal computer industry by bringing to themarket machines which are of the market share in this industry and within a shortperiod However the heady days of strong Nasdaq Stock Reports November Niemond George A York Moody's October Ibid George A If this paper is not what you are looking for, you can search again: Search for: or Click here to request an essay written just for you.